![]() ![]() But using magic inexpertly, as most fables (and almost every Harry Potter movie) can attest, is a bad idea. They dictate our attitudes and behavior and where we put our energy. In my fairy godmother role, I should’ve paid less attention to logistics and probed deeper into the reasons Ilsa and Sue had focused on those particular ambitions, because stated goals are quite magical. Both women were in more distress after achieving their goals than they’d ever been before. Sue eventually had a baby, who filled her heart with love-and her ears with colicky shrieking that nearly unhinged her. You see, Ilsa’s business did succeed, but its rapid growth required her to work like a pack mule. Instead, I did the next best thing: I worked with them as they made to-do lists and financial plans and stocked up on computer software and folic acid.Īlthough it seemed like a good idea at the time, my boosterism had some significant blowback. ![]() I longed for a magic wand that would let me bippity-boppity-boo their dreams into reality, fairy godmother–style. Like any codependent life coach, I wanted everything for Ilsa and Sue that they wanted for themselves. “Being a mom would make me happier than anything in the world,” she told me. ![]() For more information about S/O/S, please visit our website at or follow us on LinkedIn or Instagram.“Life would be so great,” said Ilsa, a fledgling entrepreneur, “if I could just start a business to pay all my bills.” Another client, Sue, wanted to have a baby. The company designs and operates a network of smart vending machines that deliver premium health and wellness products from today’s top brands. (“S/O/S”) is a privately-held, Techstars portfolio company, founded by Susanna Twarog and Robina Verbeek. For more information about Boston Properties, please visit our website at or follow us on LinkedIn or Instagram. The Company’s portfolio totals 51.8 million square feet and 196 properties, including 10 properties under construction/redevelopment. The Company is a fully integrated real estate company, organized as a real estate investment trust (REIT), that develops, manages, operates, acquires and owns a diverse portfolio of primarily Class A office space. The Prudential Center is owned and operated by Boston Properties (NYSE: BXP), the largest publicly-held developer and owner of Class A office properties in the United States, concentrated in five markets - Boston, Los Angeles, New York, San Francisco and Washington, DC. The machine is located off the Prudential Center’s Back Bay Arcade past the Bank America ATM near the entrance to 101 Huntington. To experience S/O/S, the next generation of tech wellness, visit the Prudential Center today and share your experience on social by tagging and #sosapproved. Our machines truly elevate a basic need to a pleasurable experience,” shares Susanna. “As a Boston startup, we are so honored to bring S/O/S to the Pru and continue to fulfill our mission of providing people with wellness products in the most convenient way at the most convenient time. Her one of a kind art installation surrounds the smart machine creating an immersive and beautiful experience for all visitors. To celebrate the launch in Boston’s most iconic shopping destination, female founders Susanna Twarog and Robina Verbeek have partnered with Deanna Filippo, a New York based artist and Creative Director. Whether it’s single-size prestige beauty products, universal wellness products, feminine care products or PPE essentials like masks and hand sanitizer, S/O/S has visitors covered to make these challenging times easier and safer. Shoppers, visitors and employees alike can now conveniently and safely use the machine’s contactless experience for everything they need to stay safe on-the-go.Īt the S/O/S machine, shoppers can purchase mini must-haves from modern brands like Cora, DryBar, First Aid Beauty, Kosas and more.
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